{"id":34387,"date":"2023-10-13T06:00:00","date_gmt":"2023-10-13T04:00:00","guid":{"rendered":"https:\/\/omnesmag.com\/?p=34387"},"modified":"2023-10-06T12:52:17","modified_gmt":"2023-10-06T10:52:17","slug":"zlo-wielu","status":"publish","type":"post","link":"https:\/\/www.omnesmag.com\/pl\/firmas\/mal-de-muchos\/","title":{"rendered":"Z\u0142o wielu..."},"content":{"rendered":"<p class=\"wp-block-paragraph\">W ostatnich dniach hashtag #Esselunga sta\u0142 si\u0119 popularny w zwi\u0105zku z now\u0105 reklam\u0105 tej wiod\u0105cej w\u0142oskiej sieci supermarket\u00f3w. Reklama, dzie\u0142o nowojorskiej agencji kreatywnej Small, ma prost\u0105 fabu\u0142\u0119: dziewczynka robi zakupy z matk\u0105 w supermarkecie i bierze brzoskwini\u0119, kt\u00f3r\u0105 pod koniec reklamy daje swojemu ojcu (w separacji), kt\u00f3ry pojecha\u0142 odebra\u0107 j\u0105 z domu. Kiedy s\u0105 w samochodzie, dziewczyna daje brzoskwini\u0119 ojcu i m\u00f3wi mu, \u017ce jest to prezent od jej matki.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"RYBY.  Una storia Esselunga.\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/sFE9VvAym3Q?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Po emisji niekt\u00f3rzy polemizowali, \u017ce firma chcia\u0142a zinstrumentalizowa\u0107 emocje dziecka, celebruj\u0105c tradycyjn\u0105 rodzin\u0119. Inni z kolei chwalili odwag\u0119 zmierzenia si\u0119 z rozwodem z punktu widzenia dzieci, co film wyre\u017cyserowany przez Scotta McGehee i Davida Siegela r\u00f3wnie\u017c zrobi\u0142 z doskona\u0142ym skutkiem. <a href=\"https:\/\/es.wikipedia.org\/wiki\/%C2%BFQu%C3%A9_hacemos_con_Maisie?%22%20%5Cl%20%22:~:text=6%20Enlaces%20externos-,Argumento,y%20viniendo%20entre%20sus%20padres.\"><em>Co wiedzia\u0142a Maisie<\/em><\/a> (Co zrobi\u0107 z Maisie).&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wed\u0142ug Roberto Selvy, dyrektora ds. marketingu, intencj\u0105 firmy przy tworzeniu reklamy by\u0142o wyja\u015bnienie, \u017ce ka\u017cdy produkt wk\u0142adany do w\u00f3zka sklepowego ma symboliczn\u0105 warto\u015b\u0107, kt\u00f3ra wykracza poza zwyk\u0142y zakup. Poza tym przes\u0142aniem, w tle pojawia si\u0119 my\u015bl, \u017ce mo\u017cliwe jest pojednanie mi\u0119dzy rodzicami, naprawienie decyzji, kt\u00f3ra mog\u0142a by\u0107 pochopna.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spot jest w pewnym sensie zaproszeniem do my\u015blenia o innym zako\u0144czeniu zwi\u0105zku, kt\u00f3ry narodzi\u0142 si\u0119, aby dba\u0107 o siebie nawzajem i w\u0142a\u015bnie z tego powodu, aby trwa\u0107. I to w\u0142a\u015bnie wydaje si\u0119 przeszkadza\u0107 niekt\u00f3rym ludziom. Doro\u015bli generalnie szukaj\u0105 spo\u0142ecznej aprobaty dla naszych decyzji, zar\u00f3wno dobrych, jak i z\u0142ych. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Im wi\u0119cej jest rozwod\u00f3w, tym bardziej niekt\u00f3rzy czuj\u0105 potrzeb\u0119 uzasadnienia, \u017ce rozstanie jest najlepsze dla wszystkich, odrzucaj\u0105c wszystko, co mog\u0142oby podda\u0107 to w w\u0105tpliwo\u015b\u0107. Oczywiste jest, \u017ce separacja mo\u017ce by\u0107 czasami jedyn\u0105 opcj\u0105. Ale to nie sprawia, \u017ce jest to co\u015b, co nale\u017cy \u015bwi\u0119towa\u0107, poniewa\u017c prawd\u0105 jest r\u00f3wnie\u017c, \u017ce zawsze pozostawia wiele cierpienia po drodze. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jak s\u0142usznie wyrazi\u0142a to Shakira w <em>Akrostych<\/em>z frazami pe\u0142nymi znaczenia, gdy odnosz\u0105 si\u0119 do relacji rodzinnych: \"Je\u015bli rzeczy ulegn\u0105 zniszczeniu, nie wyrzucaj ich. S\u0105 one naprawiane\"; \"Problemy s\u0105 rozwi\u0105zywane i rozwi\u0105zywane\"; \"Nauka wybaczania jest m\u0105dra\"; \"Niech tylko mi\u0142o\u015b\u0107 pochodzi z tych ust\"... Gdyby\u015bmy tylko traktowali je powa\u017cnie.<\/p>","protected":false},"excerpt":{"rendered":"<p>Estos \u00faltimos d\u00edas el hashtag #Esselunga ha sido tendencia con motivo del nuevo anuncio de esta cadena de supermercados, l\u00edder en Italia. La publicidad, obra de la agencia creativa de Nueva York, Small, tiene una trama sencilla: una ni\u00f1a hace la compra con su madre en el supermercado y toma un melocot\u00f3n que, al final [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":34388,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[47],"tags":[1228,599,991],"class_list":["post-34387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-firmas","tag-divorcio","tag-familia","tag-ninos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mal de muchos\u2026<\/title>\n<meta name=\"description\" content=\"Cuantos m\u00e1s divorcios hay, m\u00e1s necesidad sienten algunos de justificar que la ruptura es lo mejor para todos.\" \/>\n<meta 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